The Essential Guide to Kickstarter for PSCC Supporters
By Crystal Harrell
If you’re reading this, you’ve probably a) already bought your Palm Springs Comic-Con tickets and are just satisfying curiosity, b) thinking about buying your Palm Springs Comic-Con tickets and are hesitant about where your money is going, or c) have absolutely no idea what a Kickstarter is or how to even purchase tickets. You, my friend, have come to the right place.
It is a priority of Palm Springs Comic-Con to satisfy its supporters through open communication between the convention creators and the public. We strive to keep our organization very “user-friendly” to understand exactly how you want your Palm Springs Comic-Con. Of course, we have a lot of awesome things in store for the future, but funding is a necessary part of the process. To help us help you, we have utilized Kickstarter as a means to sell tickets to the Con in November while also assisting in necessary funding.
What is Kickstarter, you may ask. Kickstarter is a crowdfunding platform designed to bring creative projects to life. Basically, the website allows users to pitch an idea (like Palm Springs Comic-Con) to the world with an initial monetary goal they have to meet by a certain date in order to receive the amount of money pledged by the public. The initial goal we have set is $5,000 by March 30, and we are well on our way to reaching it, but there are a few stretch goals set for additional expenses of the Con.
Typically there are incentives for people who donate specific amounts to the project. In our case, we are selling actual tickets to Palm Springs Comic-Con—single-day passes for Saturday and Sunday, two-day passes, VIP passes, and lifetime membership status—along with exclusive PSCC merchandise and promotional opportunities for businesses sponsorships.
The language of Kickstarter may seem daunting, but here’s a quick breakdown courtesy of Kickstarter’s FAQ:
Project — a finite work with a clear goal that you’d like to bring to life (AKA Palm Springs Comic-Con)
Funding goal — the amount of money that a creator needs to complete their project
Pledge — a monetary donation or purchase
All-or-Nothing — no one will be charged for a pledge towards a project unless it reaches its funding goal.
Backers — people who pledge money to join creators in bringing projects to life
Rewards — a creator's chance to share a piece of their project with their backer community (in this case, PSCC tickets and other cool offers)
There have been some questions concerning purchasing more than one Palm Springs Comic-Con ticket at a time. According to the Kickstarter FAQ, you can only purchase one reward per Kickstarter account. However, you can increase the amount donated to that tier and leave us a note saying that you would like to buy, say, four tickets. We will then have you marked down for four of the same tier. So if you are buying the weekend pass, you will have to increase the pledge amount from $25 to $100. By leaving us a note, we will be able to adjust our available amounts accordingly.
Now let’s talk about the stretch goals for Palm Springs Comic-Con mentioned earlier. It is an incredible accomplishment that we have received so much attention and support in the short time our Kickstarter has been around. We hope to continue the crowdfunding in order to give the Coachella Valley the best Comic-Con possible. $5,000 may cover a majority of host venue expenses, but we have set a couple stretch goals as well. A stretch goal is a funding target set by the project creator beyond the original Kickstarter goal.
In order to secure vendors to provide the necessary equipment and goods to put on a proper event, special guests for panels and appearances, and event insurance, we need at least $15,000. And if we want to host Palm Springs Comic-Con again next year, we need $30,000. Once again, your unrelenting support for our organization is immensely appreciated. We are a group of individuals with a passion for all things geek and pop culture, dedicated to bringing desert residents what they’ve wanted for years: a comic convention of their very own.
Thank you, and we hope to see you in November!